Mastering Your Way to the Top: Secrets for Success from the World's Greatest Salesman and America's Leading Businesspeople

With nary a concession to modesty, Girard tells his readers who rate themselves less than 10 on a 10-point success scale, ``You need me.'' And not without some reason: for 12 years, the Guiness Book of Records named him ``world's greatest salesman'' (he sold cars). In this book about belief, faith and hard work, Girard (How to Sell Anything to Anybody) and freelance writer Casemore argue that motivation, old-fashioned values and self-confidence separate the successful from the ``all talk and no action'' people. Their book is filled with routine suggestions (``think positive thoughts about other people'') and encouraging examples of ordinary people accomplishing extraordinary things. The message here is: ``Just stay focused on being number one."" (Feb.)