cover image The Power of Ethical Management

The Power of Ethical Management

Ken Blanchard, Norman Vincent Peale, Blanchard. William Morrow & Company, $20 (144pp) ISBN 978-0-688-07062-5

Addressing moral dilemmas in a time of influence peddling, insider trading and city-hall scandals, Blanchard (The One Minute Manager) and Peale (The Power of Positive Thinking) offer guidance in the form of a parable: a sales manager being pressed for results interviews a hot job candidate who promises that, if hired, he will disclose trade secrets of his former employer, a competitor. The sales manager agonizes over the ethics of the situation and seeks counsel with friends as well as a consultant who gradually puts things right with the help of an ""ethics check'' and ``five principles of ethical power.'' The manager goes on to discover how company honesty and good feeling can be developed, with ensuing business success and profitability. The authors have produced a quick, inspirational read, with encouragement for those whose principles are at risk in business. (February)