cover image Complete Guide to Running and Growing Your Business

Complete Guide to Running and Growing Your Business

Andrew Sherman, Sherman. Crown Business, $25 (320pp) ISBN 978-0-8129-2860-0

A Maryland attorney who has served more than 200 entrepreneurs and growing companies, Sherman directs this manual to those who have left the corporate culture and become entrepreneurs. Topics covered include the form a company should take, how to treat employees, raising equity capital, debt financing, growth strategies and doing business in cyberspace. Sherman skews his book toward legal issues that many small companies face, advising on such matters as dealing with HIV and AIDS in the workplace, breach of contract, acquiring new companies and avoiding litigation. The straightforward text is complemented throughout by lists and sidebars detailing various tasks such as registering a patent or selecting a trademark. At the end of the book, Sherman provides a ""Resource Directory for the Growing Business,"" which lists federal agencies, trade associations and other sources of support for small businesses. The practical advice proffered here should encourage entrepreneurs to look before they leap. Author tour. (Nov.)