cover image Disrupt You! Master Personal Transformation, Seize Opportunity, and Thrive in the Era of Endless Innovation

Disrupt You! Master Personal Transformation, Seize Opportunity, and Thrive in the Era of Endless Innovation

Jay Samit. Flatiron, $27.99 (304p) ISBN 978-1-250-05939-0

Samit, a technology innovator who led the music label EMI’s transition into digital downloads, explores the concept of individual disruption in this astute, mind-shifting book. According to Samit, personal disruption consists of identifying “links in your personal value chain to unlock your potential and prime yourself to seize opportunity”; he suggests that those who find “opportunity in every obstacle” will see failure as a new start. Samit begins by affirming the value of introspection, specifically regarding how the reader views the world and responds emotionally to challenges and problems. According to him, this process of self-examination can lead to a plan with a starting point and an end goal. The business topics covered here include marketing and sales, distribution, raising capital, and crowdsourcing. Throughout, Samit incorporates elements of his own success story as well as those of prominent figures such as actor Jim Carrey, Benihana founder Hiroaki Aoki, and Zappos CEO Tony Hsieh. Samit closes with a motivational “Self-Disruptor’s Manifesto.” For readers seeking to get more out of their lives and careers, Samit is a wise teacher with valuable lessons to impart.[em] Agent: Richard Pine, Inkwell Management. (July) [/em]