cover image It’s Your Business: 
183 Essential Tips That Will Transform Your Small Business

It’s Your Business: 183 Essential Tips That Will Transform Your Small Business

JJ Ramberg, with Lisa Everson and Frank Silverstein. Hachette/Business Plus, $29.99 (304p) ISBN 978-1-4555-0900-3

With a collection of 183 ideas, tips, and hard-earned insights, MSNBC host Ramberg offers a helpful book for small business owners culled from years of interviews and research. The tips are loosely arranged into chapters focusing around themes such as “Being the Leader,” “Cultivating Customers,” and “Building Relationships.” Bite-size nuggets of insight are suitable for readers looking up a specific idea or simply leafing through the book for some inspiration. Neither difficult nor obfuscated, the advice is often simple yet powerful. For example, job hunters will welcome Tip #147 (“Be the first one at every event”). Much of Ramberg’s advice goes beyond the purview of small businesses, such as advice on backing up data, managing your time, and prioritizing your energy. Bar codes are included for many of the tips, and these will take the reader directly to a Web page that includes videos from the show Your Business with JJ Ramberg, as well as tips and advice from people out there producing and achieving. (Oct.)