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  • Ylvis's 'Fox' Is Latest Viral Video to Jump to Books

    Simon & Schuster's acquisition of picture book rights for the viral YouTube video What Does the Fox Say? illustrates an emerging trend among publishers to look beyond videogames and mobile apps for digital properties with licensing potential.

  • Across the Pond: Licensing in the U.K. 2013

    Trends in licensed publishing are similar in the U.K. and the U.S. in many ways.

  • Licensing Hotline: November 2013

    Penguin Books for Young Readers will launch a publishing program in the first half of 2015 tied to The Hive, a 3D-animated TV series from Space Enterprises that airs in the U.S. on Disney Junior.

  • Selling Licensed Properties in Nontraditional Book Outlets

    The opportunity for publishers to expand distribution into channels where their presence is limited is one of the key attractions of licensing.

  • Licensing Hotline: September 2013

    Fans of the bestselling videogame franchise World of Warcraft will be able to buy the first children's book based on the property, when Snow Fight: A Warcraft Tale debuts at the BlizzCon fan gathering.

  • Adventures In Apparel Licensing

    Cartoon Network is partnering with the two primary publishing licensees for its comedy series Adventure Time to launch new licensed products featuring artwork and branding originally developed for Adventure Time books.

  • Brands for Babies

    The youngest end of the children's publishing business has seen a surge in licensing deals, with publishers tying in with infant and toddler development brands from the worlds of toys and entertainment.

  • Licensing Hotline: July 2013

    Perfect Square (formerly Viz Kids) has secured the rights for books tied to Bravest Warriors, a series of shorts that debuted on the YouTube channel Cartoon Hangover last November.

  • Execs Debate Role of Digital Apps, E-books at Licensing Expo

    Publishers, intellectual property owners, app and game developers, and other licensing executives are wrestling with how to monetize digital content and distribution, as well as how to use digital media to spur purchases of licensed books and products, synergize physical and digital to sell more of both, slice rights among digital publishing and gaming formats, and more.

  • Light Traffic but Upbeat Attitudes at Licensing Expo

    Most exhibitors are reporting a productive Licensing International Expo, which began June 18 in Las Vegas, despite fairly light (but steady) traffic on the show floor.

  • Amazon’s Kindle Worlds Adds New Licensors for Fan Fiction

    Amazon’s Kindle Worlds has reached new licensing agreements with the comic book publisher Valiant Entertainment, self-publishing stars Hugh Howey and Barry Eisler, and writers Blake Crouch and Neal Stephenson.

  • Licensing Hotline: June 2013

    Simon & Schuster is publishing three movie tie-in programs this summer as part of its ongoing partnership with DreamWorks.

  • Atlantyca Launches IP Sales Arm

    Italian transmedia company Atlantyca Entertainment, which is involved in publishing and IP creation, is launching a new branch, Atlantyca IP Agency, within its production and distribution division.

  • Star Trek Publishing Program Moves at Warp Speed

    The Star Trek publishing program, anchored by Pocket Books for fiction and other formats and IDW for comic books, has exploded in the last few years.

  • Amazon Debuts Licensed Publishing Program for Fan Fiction

    Amazon is launching Kindle Worlds, a new program that will license and publish fan fiction and pay royalties to both the fan and the original copyright holder.

  • Licensing Hotline: May 2013

    Scholastic has acquired the publishing rights to Tickety Toc, VIZ Kids' upcoming Ben 10 graphic novels; a merchandising initiative for the comic-with-attitude, Angry Little Girls; ABDO's superhero-themed educational program; and more.

  • Simon & Schuster Moves to Daniel Tiger's Neighborhood

    Simon & Schuster will publish a series of books tied to Daniel Tiger's Neighborhood, under a master publishing license with the Fred Rogers Company and Out of the Blue Enterprises.

  • YouTube's Annoying Orange Is Headed to Bookshelves

    HarperCollins Children's Books has secured the rights to The Collective's Annoying Orange property for a series of joke and storybooks, beginning with Annoying Orange: How to Be Annoying this fall.

  • Little Critter Expands E-Book Presence

    On March 21, Mercer Mayer, creator of the Little Critters series, launched two new apps with Silver Dolphin Books.

  • Licensing Hotline: February 2013

    Bendon is going high-end through a new licensing deal with model, designer, and entrepreneur Kathy Ireland and her company.

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