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HarperCollins Goes Blue with New Smurfs Deal
HarperCollins Children's Books has become the master trade publisher in the U.S. and Canada for the Smurfs.
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Licensing Hotline: December 2021
Read on for coverage of the Emberley family's new brand, a global early-learning program featuring Peppa Pig, a new publishing and licensing program centered on Darryl McDaniels of Run-DMC, and other recent licensed book news.
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HarperCollins Introduces Middle Graders to 'Dungeons and Dragons'
In a departure for the property, the classic Dungeons and Dragons board game is entering the world of middle-grade books for the first time.
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Licensing Hotline: October 2021
Read on for news about Random House's books tied to the Disney feature film 'Encanto'; Scholastic's new deal with That Girl Lay Lay and Nickelodeon; Little, Brown's first Line Friends title; PI Kids' Mighty Express books; and more.
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Seuss Chef: A New Foodie Brand for Kids
Dr. Seuss Enterprises has launched a brand called Seuss Chef, which will be used to promote existing and new Dr. Seuss cookbooks from Random House, highlight new Dr. Seuss cooking content, and identify kitchen-related Seuss Chef-branded licensed products.
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Licensing Hotline: September 2021
News about new Strawberry Shortcake books, Chouette's new Little Prince titles, Scholastic's debut of Friends tie-ins for kids, Thunder Bay's Mister Rogers craft and activity books, Grove Street Publishing's partnership with Dominique Wilkins, and more.
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King Features Rethinks Classic Comics for YA, Middle Grade Readers
King Features, owner and licensor of a library of classic comic strips, is expanding its global book publishing activities beyond reprint collections, including into original YA and middle grade titles featuring contemporary characters spun off from the originals.
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Licensing Hotline: August 19, 2021
Read on for information about Simon and Schuster’s titles based on 'Chico Bon Bon: Monkey with a Tool Belt,' a new 'Sesame Street' publishing and licensing program, Random House's 'Space Jam' movie tie-ins, and more.
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Kids’ Workbooks Level Up
Workbook sales remain strong and new programs are launching after a windfall year in 2020, fueled by parents’ search for resources to help their children learn at home in the past 18 months.
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Licensing Hotline: August 5, 2021
Read on for news about Scholastic's Spy Ninjas and Hunt A Killer publishing programs, Insight Kids' Ninja Life Hacks deal, BuzzPop's new license for Miraculous activity books, and more.
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Marvel Heads to Preschool with 'Spidey'
On August 3, Marvel Comics, Disney Publishing Worldwide imprint Marvel Press, and several licensees launched a publishing program tied to Marvel's first-ever TV series for preschoolers, 'Spidey and His Amazing Friends.'
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LBF Panel Examines Synergies Between Books, Products, Experiences
A virtual panel that took place last week as part of the London Book Fair highlighted the role licensing plays in raising revenue, exposure, and fan engagement for classic book franchises.
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NPD Webinar Details Big Changes in Children's and Licensed Publishing
"Understanding Trends in the U.S. Kids' Book and Licensing Market," a June 23 webinar, covered several key developments in the children's book industry.
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Licensing Hotline: June 2021
Read on for news about Lemony Snicket’s A Series of Unfortunate Events licensing, Bendon's expansion into educational licenses, PI Kids' master publishing agreement for Baby Einstein, Thomas Nelson's Precious Moments extension, Yoto's growing roster of publishing and other licenses, and more.
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Random House, Headspace, and Sesame Workshop Launch Monster Meditation Series
Random House Children's Books is publishing six board books for children ages 2–5, under the series name Sesame Street Monster Meditation, tied to six mindfulness videos created by Headspace and Sesame Workshop.
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Bologna Children's Book Fair: 'From Page to Screen'
A presentation titled "From Page to Screen" was one of the most popular programs at last week's virtual Bologna Children's Book Fair.
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Random House Partners with Funko Pop! and Universal for Little Golden Books
Random House Books for Young Readers is pairing with Funko and Universal Brand Development for a line of Little Golden Books featuring Universal properties in the style of Funko's Pop! brand.
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Mango Partners with Woo! Jr. to Launch DragonFruit Imprint
Miami-based Mango Publishing has formed a new children's imprint, DragonFruit; its partner in the joint venture is Wendy Piersall, CEO and editor-in-chief of Woo! Jr. Kids Activities.
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American Girl Celebrates 35th Anniversary with Random House Publishing Program
Random House Books for Young Readers is launching a new American Girl publishing program in the U.S. and Canada.
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Licensing Hotline: May 2021
Read on for the latest on World Book Inc.'s expansion beyond the school market, a new licensing agency for Albert Whitman's The Boxcar Children, a second title in Quarto's Stanley Jr. line, and licensing news about Ameet, Little Brown, Insight Editions, and more.