185: Number of adult hardcovers with announced first printings of more than 100,000 copies
7: Number of adult hardcovers with announced first printings of more than one million copies
33%: Return rate of adult hardcovers, 2004
16: Average number of adult hardcovers with first printings of more than 100,000 set to go on sale each week in October
20: Number of adult hardcovers with first printings of more than 100,000 set to go on sale the week of October 10, fall's peak week
30: Number of days between Thanksgiving and Christmas
34: Number of first novels and story collections published by major publishers and established independent houses
25: Number of adult hardcover memoirs with 100,000+ printings coming this fall
23: Number of fall children's books with announced first printings of more than 100,000 copies
14: Number of adult hardcovers and paperbacks with "Iraq" or "Afghanistan" in the title
2: Number of books written by Martha Stewart
