Volume 259
Issue 50
12/10/2012
Unit Sales of Print Books by Category (In Thousands)
| Category | Dec. 4, 2011 | Dec. 2, 2012 | % Chge Week | % Chge Year |
|---|---|---|---|---|
| Adult Nonfiction | 5,758 | 5,644 | -2% | -15% |
| Adult Fiction | 2,930 | 3,131 | 7 | -12 |
| Juvenile Fiction | 4,409 | 4,209 | 5 | -3 |
| Juvenile Nonfiction | 1,254 | 1,357 | 8 | 4 |
Unit Sales of Print Books by Format (In Thousands)
| Category | Dec. 4, 2011 | Dec. 2, 2012 | % Chge Week | % Chge Year |
|---|---|---|---|---|
| Hardcover | 5,458 | 5,309 | -3% | -7% |
| Trade Paperback | 7,203 | 7,280 | 1 | -10 |
| Mass Market Paperback | 1,412 | 1,402 | -1 | -22 |
| Board Books | 524 | 549 | 5 | 2 |
| Audio | 122 | 129 | 6 | -8 |
Category segment excludes "other," which includes audio, maps, calendars, and other miscellaneous categories. Format excludes calendars, boxed sets, and other formats (i.e., maps, minibooks).
Source: Nielsen BookScan and Publishers Weekly. Nielsen BookScan's U.S. Consumer Market Panel covers approximately 75% of the print book market and continues to grow.
