Unit Sales of Print Books by Channel

July 15, 2012 July 14, 2013 % Chge Week % Chge YTD
Total 10,736* 10,518 -2% 3%
Mass Merch./Other 1,411* 1,904 35 52
Retail & Club 9,326 8,614 -8 -5

Unit Sales of Print Books via Retail & Club

Category July 15, 2012 July 14, 2013 % Chge Week % Chge YTD
Adult Nonfiction 3,703 3,586 -3% -1%
Adult Fiction 2,697 2,105 -22 -10
Juvenile Nonfiction 578 608 5 6
Juvenile Fiction 1,927 1,921 -0.3 -8
Format
Hardcover 2,076 1,956 -6% -4%
Trade Paperback 5,755 5,266 -8 -5
Mass Market Paperback 1,017 923 -9 -9
Board Books 171 201 17 8
Audio 86 87 1 -9

*Excludes wal-mart. Category segment excludes “other,” which includes audio, maps, calendars, and other miscellaneous categories. Format excludes calendars, boxed sets, and other formats (i.e., maps, minibooks).

Source: Nielsen BookScan and Publishers Weekly. Nielsen BookScan’s U.S. Consumer Market Panel covers approximately 80% of the print book market and continues to grow.