Author and blogger VanderMeer (Finch
) outlines ways for writers to harness both the emerging power of the Internet and their own creativity in this informative guide. VanderMeer differentiates between a “Public Booklife” (marketing the book and the writer) and a “Private Booklife” (strategies to help get words on the page) and suggests that one's ideal Booklife is a dynamic balance of the two. Even though the Web's landscape is constantly shifting, his hints about ways to maximize a writer's exposure—including weighing the pros and cons of Facebook, MySpace and Twitter—can certainly be applied to future social networking sites and blogs. The tips for creating a flourishing Public Booklife will appeal to a wide variety of writers, from those just starting out to those trying to navigate the changing world of book publishing, while the Private Booklife section seems more tailored to new authors. With anecdotes from VanderMeer's own life as a writer, reviewer and blogger, as well as input from agents, editors and publicists, this guide will surely help writers traverse the often difficult journey from first draft to finished product. (Oct. 15)