BAY TREE PUBLISHING
The Case for Affirmative Action in University Admissions (Apr., $26) by Bob Laird. The former admissions director at the University of California at Berkeley explains the role of affirmative action in creating diverse public institutions.
IVAN R. DEE
Over the Edge: How the Pursuit of Youth by Marketers and the Media Has Changed American Culture (Apr., $27.50) by Leo Bogart looks at how words and images shape where people live, how they react and the ideas they value.
ENCOUNTER BOOKS
Black Rednecks and White Liberals and Other Cultural and Ethnic Issues (Apr., $25.95) by Thomas Sowell questions ethnic stereotypes and analyzes their history.
FARRAR, STRAUS & GIROUX
Thirteen and a Day: The Bar and Bat Mitzvah Across America (May, $23) by Mark Oppenheimer examines the distinctively American rite from Alaska to New York. Advertising. Author tour.
FOURTH ESTATE
The Dancing Girls of Lahore: Selling Love and Hoarding Dreams in Pakistan's Ancient Pleasure District (July, $23.95) by Louise Brown gives an intimate account of the residents living in Lahore's "red light" district.
FREE PRESS
The Essence of Style: How the French Invented High Fashion, Fine Food, Chic Cafes, Nightlife, Luxury, Sophistication, and Glamour (July, $25) by Joan DeJean explains how Louis XIV set the standards of sophistication and style that still rule today. Ad/promo.
HOLT/METROPOLITAN
The Unfolding of Language (May, $26) by Guy Deutscher investigates the genesis and evolution of language.
MORROW
Surrounded by Idiots (July, $24.95) by Mike Gallagher. The popular radio talk show host speaks out against liberalism and for the grassroots spirit of America. 100,000 first printing.
PENN STATE UNIV. PRESS
Writing the Amish: The Worlds of John A. Hosteler (June, $29.95), edited by David Weaver-Zercher. Copublished with the Pennsylvania German Society, this book recounts the work of the late scholar of Amish societies. Advertising.
PUBLICAFFAIRS
The Asian Mystique: Dragon Ladies, Geisha Girls, and Our Fantasies of Exotic Orientals (Apr., $26) by Sheridan Prasso gives a tour of Asia's sex trade and critiques the West's view of the East.
LYNNE RIENNER
Race, Sport, and the American Dream (Aug., $TBA) by Earl Smith examines why black athletes dominate so many professional sports.
ROUTLEDGE
New Black Man: Rethinking Black Masculinity (May, $25) by Mark Anthony Neal blends memoir and cultural criticism to propose a new model of black masculinity.
RUSSELL SAGE FOUNDATION
Moving On or Moving Up: Who Advances in the Low-Wage Labor Market? (Mar., $29.95) by Frederik Andersson et al. offers an argument about how low-wage workers can achieve upward mobility.
Wounded City: The Social Impact of 9/11 (Apr., $39.95) by Nancy Foner documents how a broad range of communities were profoundly changed by the World Trade Center attack; the New York Recovery series.
SCRIBNER
Cult of Power: Sex Discrimination in Corporate American and What Can Be Done About It (Apr., $23) by Martha Burk uses the controversy surrounding the Augusta National Golf Club to examine the larger issues facing women in corporate America.
UNIV. OF WISCONSIN PRESS
Rituals and Patterns in Children's Lives (Apr., $45), edited by Kathy Merlock Jackson, shows how the rituals of American childhood—from birthday parties to Halloween and bedtime stories—transmit lessons about society's expectations and values.
VIKING
Marriage, a History: Obedience to Intimacy or How Love Conquered Marriage (May, $25.95) by Stephanie Coontz gives a social history of marriage that explodes many traditional assumptions. Radio satellite tour.
