Barnes & Noble has revealed its long-awaited international plans: beginning in October, the company will offer the Nook in the U.K. through a new storefront: www.nook.co.uk. The move will be the first time B&N has expanded its business internationally. Partnerships with retailers will be announced shortly, which will include both digital and physical sales channels.
B&N will begin the U.K. rollout with its Nook Simple Touch and Nook Simple Touch with GlowLight devices. The new U.K. Nook store will have more than 2.5 million titles, including U.K books, newspapers and magazines as well as apps.
“We are proud to be able to offer our top-rated line of NOOK reading devices and our award-winning digital bookstore to the discerning and highly educated consumers in the UK,” said William J. Lynch, CEO at Barnes & Noble. “We’re confident our award-winning technology, combined with our expansive content – including books, children’s books, magazines, apps, movies and more – will bring UK customers the option they’ve been waiting for.”
