The social media business conference BlogWorld & New Media Expo is expanding to two events this year, including a new East Coast event in New York City which will be co-located with BookExpo America May 24 to 26 at the Jacob K. Javits Center.
BlogWorld & New Media Expo CEO and co-founder Rick Calvert said, “After a record-setting 40% attendance growth at our event in 2010, and due to a huge demand from bloggers and social media professionals from across the eastern United States and Canada, we decided it was time to launch our East Coast event this year. By co-locating BlogWorld East with BookExpo America, we are creating the first real convergence of new media and traditional media.”
BEA show manager Steven Rosato said, “This is a perfect fit for BookExpo America. We have been building our blogger base and social media has emerged as a powerful force in book publishing and marketing in recent years. We are a vested partner with BlogWorld & New Media Expo and we will work closely with them to sell, promote and build their show.” Rosato said he expects the association will benefit both conferences’ attendees and exhibitors “for many years to come.”
BlogWorld & New Media Expo expects more than 1,500 attendees, 200 speakers and 100 sponsors/exhibitors to participate in the inaugural East Coast event. Access to the BlogWorld & New Media Expo’s exhibit floor will be complimentary for all BEA badge holders, and access to the BlogWorld conference can be purchased separately. Access to BEA will be complimentary for all BlogWorld & New Media Expo conference attendees.