After notifying some independent bookseller Google eBook affiliates late last week that they will be removed from the program as of March 15 and their links deactivated, Google is now working to reinstate all indie affiliates. A Google spokesperson told PW, "we did not intend to deactivate independent booksellers from the Google eBooks affiliate program. We apologize for any inconvenience." The company expects to add back those affected soon.
The American Booksellers Association is working with Google to rectify the problem. Matt Supko, director of the ABA IndieCommerce program, advises ABA stores that received termination notices from Google to contact their ABA member relationship manager, Kaitlin Pitcher or Nathan Halter. “Google has affirmed many times, and continues to affirm, their commitment to independent bookstores,” says Supko.
ABA IndieCommerce bookstores were not affected by the terminations.