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Marvel Heads to Preschool with 'Spidey'
On August 3, Marvel Comics, Disney Publishing Worldwide imprint Marvel Press, and several licensees launched a publishing program tied to Marvel's first-ever TV series for preschoolers, 'Spidey and His Amazing Friends.'
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LBF Panel Examines Synergies Between Books, Products, Experiences
A virtual panel that took place last week as part of the London Book Fair highlighted the role licensing plays in raising revenue, exposure, and fan engagement for classic book franchises.
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NPD Webinar Details Big Changes in Children's and Licensed Publishing
"Understanding Trends in the U.S. Kids' Book and Licensing Market," a June 23 webinar, covered several key developments in the children's book industry.
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Licensing Hotline: June 2021
Read on for news about Lemony Snicket’s A Series of Unfortunate Events licensing, Bendon's expansion into educational licenses, PI Kids' master publishing agreement for Baby Einstein, Thomas Nelson's Precious Moments extension, Yoto's growing roster of publishing and other licenses, and more.
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Random House, Headspace, and Sesame Workshop Launch Monster Meditation Series
Random House Children's Books is publishing six board books for children ages 2–5, under the series name Sesame Street Monster Meditation, tied to six mindfulness videos created by Headspace and Sesame Workshop.
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Bologna Children's Book Fair: 'From Page to Screen'
A presentation titled "From Page to Screen" was one of the most popular programs at last week's virtual Bologna Children's Book Fair.
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Random House Partners with Funko Pop! and Universal for Little Golden Books
Random House Books for Young Readers is pairing with Funko and Universal Brand Development for a line of Little Golden Books featuring Universal properties in the style of Funko's Pop! brand.
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Mango Partners with Woo! Jr. to Launch DragonFruit Imprint
Miami-based Mango Publishing has formed a new children's imprint, DragonFruit; its partner in the joint venture is Wendy Piersall, CEO and editor-in-chief of Woo! Jr. Kids Activities.
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American Girl Celebrates 35th Anniversary with Random House Publishing Program
Random House Books for Young Readers is launching a new American Girl publishing program in the U.S. and Canada.
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Licensing Hotline: May 2021
Read on for the latest on World Book Inc.'s expansion beyond the school market, a new licensing agency for Albert Whitman's The Boxcar Children, a second title in Quarto's Stanley Jr. line, and licensing news about Ameet, Little Brown, Insight Editions, and more.
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DK Brings Mrs. Wordsmith to Retail
DK has signed a global licensing deal with Mrs. Wordsmith, a direct-to-consumer brand of educational books, apps, and games.
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TV Special, Graphic Novel Among Latest Adventures for 'Last Kids on Earth'
The Last Kids on Earth, the middle-grade series written by Max Brallier, illustrated by Douglas Holgate, and published by Viking, has been making inroads into television, gaming, and licensed products.
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Licensing Hotline: April 2021
Read on for Pikachu Press's first foray into the preschool space with Pokémon Primers, Running Press's Bananya character guide and other new licensed titles, and Jokar Productions' representation of South Korean property Meoshi World.
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Scholastic Enters 'Karma’s World'
Scholastic has secured the global publishing rights for 'Karma's World,' a CG-animated series for viewers ages six to nine, based on the property created by rapper Chris "Ludacris" Bridges.
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Licensing Hotline: March 2021
Read on for news about Ninja Life Hacks' licensing debut, a new brand-licensing agent for 75-year-old Highlights, a Moomin licensing and publishing initiative, a partnership between the Girl Scouts and Michelle Obama's 'Becoming,' and more.
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Random House Cooks Up Tie-Ins for Michelle Obama-Backed 'Waffles'
Random House Children's Books and Clarkson Potter have acquired the rights for a tie-in program based on 'Waffles + Mochi,' a new children's series about healthy foods, cooking, and fearless eating.
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Licensing Hotline: February 2021
Read on for news about Simon & Schuster Children’s Publishing's line of CoComelon books for preschoolers, Sourcebooks' deal with Alphabet Rockers, Scholastic's YA titles with Group Nine's Popsugar and Tapas Studios' Magical Boy, and more.
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Licensing Hotline: December 2020
See news about IDW's new Godzilla program, Scholastic’s YA program based on the Lethal Lit podcast, Lucasfilm's publishing efforts for 'The Mandalorian,’ and more.
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Phoenix International Debuts School and Library Imprint
Phoenix International Publications is launching Sequoia Kids Media, a new imprint targeting the school and library market.
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Self-Published Author Moves Brand into Consumer Products
Popular self-published children's author-illustrator Diane Alber is partnering with Surge Licensing to expand her brand and characters globally.