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IBM To Give 400,000 Employees Commemorative Book for 100th Anniversary
In possibly the largest custom publishing deal ever, all 400,000 active IBM employees, in countries ranging from Ghana and Qatar to Tanzania, will find a commemorative book waiting on their desk for them today to mark the computer giant's 100th anniversary.
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Wattpad Teams with Amanda Havard to Promote 'The Survivors'
In what looks like a breakout marketing campaign for the site, Wattpad, an online writing and reading community focused on delivering content to mobile devices, is teaming up with emerging YA author Amanda Havard to launch a transmedia promotional campaign around her new novel The Survivors. The campaign will feature appearances by Havard at BEA next week as well as syndication and placement of excerpts from her book on Wattpad.com and through its mobile applications, original music and video releases, social media events and even a fashion campaign with on and offline components.
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A Peek at the May 16 'PW'
Monday’s News section includes a prediction that mass merchants’ market share of retail book sales will rise over the next three years; an interview with Swanna MacNair, founder of Creative Conduit; and a piece where four experts take a look at what might be ahead for the rejected Google Book Settlement. We take a look at international bestseller lists from April, and there’s an update on River North Editions, IPG’s rebranded distribution program for scholarly titles published by international presses. A feature on audiobooks looks at innovations in marketing; and a story on video suggests that as tablet computers surge, video might be publishing’s next big hit.
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Press Release: Help Wanted: Book Publishing Welcomes a New Breed of Talent
There is good news for graduating college seniors. For those who love books and want to go into book publishing, there are jobs to be had. According to Publishers Weekly publisher Cevin Bryerman, “Not only traditional jobs, but jobs for digital editors and apps-writers and digital IT techies.” With sales of tablets and smartphones unceasing, Bryerman predicts there will be an even greater call for tech-savvy talent in the world of books.
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A Peek at the May 9 'PW'
In Monday's issue, there’s a report on booksellers, the credit crunch, and the recent further clamping down by publishers. The retailing page looks at a New York City bookstore that just won a Tony Award. A feature on photography and art books finds the category exists in a sphere separate from much of publishing. Another feature on reference books explains how publishers are deciding to print or not to print. In children’s, there is a round-up of books on cooking for kids, and on titles for learning reading and math. Review highlights include PW editor Peter Cannon’s Lovingly Skewering Lovecraft and Grant Morrison’s Supergods. On the Soapbox page, bookseller Chris Morrow discusses the bookstore as showroom.
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Press Release: Librarian Nancy Pearl Joins Publishers Weekly as Columnist
Publishers Weekly this week announced that award-winning librarian, author and NPR commentator Nancy Pearl has signed on to write a new library-themed column called “Check It Out” with Nancy Pearl. The column is to run monthly in the print issue of Publishers Weekly, beginning with an introduction in the May 30, 2011 pre-ALA issue, as well as online at www.publishersweekly.com.
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Press Release: Publishers Weekly Announces New Benefit Program for Indie Publishers
Publishers Weekly has forged an agreement with the Independent Book Publishers Association (IBPA) to offer IBPA members new benefits. The “PW Select Program” for IBPA members costs $99 and applies to new and existing IBPA memberships. The program includes a complimentary six-month subscription to Publishers Weekly digital edition, a free listing in PW Select and inclusion in Publishers Weekly’s influential Spring Announcements issue. Plus, Publishers Weekly’s editorial staff selects 25 titles to be independently reviewed for PW Select; all reviews, positive or negative, are published in the quarterly supplement.
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A Peek at the April 4 'PW'
In Monday’s issue of PW, there’s a story on Algonquin’s new author interview series, a piece on an outfit called Bloated Toe Enterprises, and reports on BookNet Canada’s Technology Forum and on Random House’s results for 2010. In retailing, we share lessons from Powell’s Books. Cory Doctorow’s column returns, and there is a feature on large print books and a piece on Stokes McMillan’s self-published book, One Night of Madness. There are Q&As with Félix J. Palma (The Map of Time) and Ann Patchett (State of Wonder), and a boxed review of Cascadia’s Fault: The Coming Earthquake and Tsunami That Could Devastate North America. The Soapbox hears from Running Press and its experience dealing with a viral controversy.
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A Sneak Peek at the March 7 'PW'
A report from a day-long session on how publishers can monetize their digital content kicks-off the magazine followed by a look at an ambitious writers project in Spartanburg, S.C. that now includes a bookstore. Whether e-mails can constitute legally-binding contracts is debated and we roundup year-end results from Penguin, Harlequin and Bloomsbury. The Retail section features a report on the just-concluded National Association of College Stores meeting. Our annual list of fast-growing indie presses is the main feature, and we have a Spring Religion listing. The interview is with game designer and author Jane McGonigal and the Soapbox looks at the value of imprints.
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