Zondervan has reached a distribution services agreement with Ingram Publisher Services, Inc. to expand the reach of Zondervan’s entire product line. "Zondervan has a long history of providing excellent service to independent CBA bookstores, but we recognized that we were under-serving the independent ABA bookstores,” said Zondervan spokesperson Tara Powers. “This agreement was made to better serve this important segment and to help the independent ABA booksellers grow their religion category with the right product mix.” The agreement will serve to complement the efforts of Zondervan's current sales and distribution team, and there will be no staff changes as a result, said Powers.
Mark Ouimet, v-p and general manager of IPS, points to its expansive sales force selling into the independent, library, regional and non-traditional markets as key to the agreement.“We’ll do title-by-title selling for them,” said Ouimet. “We feel we have a great opportunity to expand what Zondervan has been doing.” All Zondervan products will be available for distribution beginning November 1.
