The About Group has launched the bestselling Everything Series from Adams Media on NetPlaces.com, publishing content from the series on topics ranging from diet and fitness to career advice and language guides. Adams Media is a division of F+W Media, Inc.
The site currently features nearly 400 books online with 800 total titles expected by the end of the year. The current books featured include a wide selection of topics such as pets, green living, budgeting, and travel. Users are able to purchase the selected books via the NetPlaces.com partnership, which directs them to Everything.com's store. The deal is intended to drive sales of print books and generate advertising revenue that will be split between the two companies. Priority on titles promoted and available for purchase is given to those that have "high value to to users and advertisers," said Chad Phelps, executive v-p of eMedia for F+W. "For example, our pets titles have been a priority because those titles have high SEO value and the content is sought after by advertisers that would like to market their products in the category."
F+W said it will "layer in e-books" on NetPlaces over time.
