Newgen KnowledgeWorks is putting its Nova publishing platform in the spotlight at Frankfurt. “We are building on the platform all the time, with the main development focused on library access models, where we have sharpened the authentication process and sped up implementation to onboard new subscribers quickly,” says Jo Bottrill, managing director of Newgen KnowledgeWorks in the U.K. and U.S., whose team also sells media-enriched e-books on the platform—to the delight of clients, particularly those in the English-language learning segment.
Nova has been instrumental in helping to launch several new publishing ventures this year, including a niche OA health-care journal and a social sciences publisher focused on the library market. “Both are using some of our integration options, including the ability to ingest ONIX daily and to push metadata out to third parties, including CrossRef,” Bottrill says. “We have migrated some larger and more established clients to Nova as well, and this is helping them take more control over their digital publishing revenues.”
Most importantly, Nova puts the publisher and the author in direct contact. “This gives publishers the opportunity to talk directly to the consumer, build a relationship, focus on engaging them, and cross-sell new content,” Bottrill says, pointing out that Nova supports ePUB and full-text XML ingestion, making content searchable within the platform and by external search engines. “That creates much improved discoverability for the publisher brand, as well as for the specific books, chapters, and articles on the platform,” he says. “With the option to carry reader reviews, supplementary media and data, and alt-text for images, there are lots of ways publishers can enrich content to enhance discoverability.”
As a full-service publishing platform for books and journals, Nova can host a publisher’s entire commercial website, including design options for marketing pages, and bring digital publishing, e-commerce, marketing, and the all-important author showcase under one roof. Its flexible reporting module gives publishers access to a wide variety of web analytics and data, including analysis of user data and behavior, and its varied hosting and integration options mean that Nova can slot neatly into just about any existing tech stack.
“We keep Nova modular and open so that it can link up with third parties and integrate with tools such as Power BI and Tableau,” says Bottrill, who recently launched the online proofing tool Impact, which enables authors to correct their content on the fly. Fine-tuned for the journals industry with rich XML and PDF auto-generation in the background, Impact is now ready for the wider books market.
For more on Nova, Impact, and other innovative solutions from Newgen, visit its booth (J55) in Hall 4.2.
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