The two big themes of the economy in the past few years—the economic recovery, or lack thereof, from the Great Recession, and the march of technology—are reflected in business books set to hit retailers and e-tailers this fall. And with this being a presidential election year, some of the business titles contain a dose of politics.
The business titles with a more political bent include a September book from Sheila Bair, the former FDIC chairwoman from June 2006 to July 2011, when she was in the eye of the storm over how to save—and regulate—the banking system. Her perspective on the financial crisis is the subject of Bull by the Horns: Standing Up for Main Street Against Wall Street. Veteran journalist Hedrick Smith is no stranger to mixing politics and the economy and in Who Stole the America Dream? he examines how major decisions in the legislative, electoral, and corporate spheres over the past 40 years have diminished the odds of the middle class achieving the “American Dream.” One way to restore the ability of Americans to chase their dream is to get small businesses back on sound financial footing, and in Broke America: How Business and Government Can Create Jobs and Grow the Economy, William Dunkelberg and John Maudlin lay out what policies they believe are necessary to boost the small business sector.
The gap between the very wealthy and the rest of the population (the 99%) has been examined in growing detail by economists and politicians and is the subject of what Penguin Press calls an “exposé of income inequality”: Chrystia Freeland’s Plutocrats: The Rise of the New Global Super-Rich and the Fall of Everyone Else. Energy policy will be one issue in the election and the reliance of developed nations on oil has been a major drag on growth, Jeff Rubin argues in The Big Flatline: Oil and the No-Growth Economy.
Plenty of people believe technology can solve many of our problems, and Chris Anderson is one of them. Author of The Long Tail, Anderson explores how all those “bytes” can now be used to make things in Makers: The New Industrial Revolution. Technology can also help companies sell the products they already have by crunching the numbers, according to Dimitri Maex and Paul B. Brown in Sexy Little Numbers: How to Grow Your Business Using the Data You Already Have.
For entrepreneurs who need some seed money, Kickstarter has become a welcome innovation, and Don Steinberger interviewed dozens of Kickstarter users to hear their good and bad stories firsthand in The Kickstarter Handbook: Real-Life Success Stories of Artists, Inventors, and Entrepreneurs. Nowhere has technology caused as much change as in the media, and the impact of the digital transformation on the news business is examined in Stephen Shepard’s Deadlines and Disruptions: The Turbulent Road from Print to Digital.
With so much uncertainty in the economy, confidence can wane, but bestselling author John Maxwell looks to help people overcome that in The 15 Invaluable Laws of Growth.
PW’s Top 10: Business Books
The 15 Invaluable Laws of Growth: Live Them and Reach Your Potential by John C. Maxwell. Center Street, Oct.
Makers: The New Industrial Revolution by Chris Anderson. Crown Business, Oct.
Sexy Little Numbers: How to Grow Your Business Using the Data You Already Have by Dimitri Maex and Paul B. Brown. Crown Business, Aug.
Bull by the Horns: Standing Up for Main Street Against Wall Street by Sheila Bair. Free Press, Sept.
The Big Flatline: Oil and the No-Growth Economy by Jeff Rubin. Palgrave Macmillan, Oct.
Deadlines and Disruption: The Turbulent Road from Print to Digital by Stephen Shepard. McGraw-Hill, Sept.
Plutocrats: The Rise of the New Global Super-Rich and the Fall of Everyone Else by Chrystia Freeland. Penguin Press, Oct.
The Kickstarter Handbook: Real-Life Success Stories of Artists, Inventors, and Entrepreneurs by Don Steinberg. Quirk Books, Sept.
Who Stole the American Dream? by Hedrick Smith. Random House, Sept.
Broke America: How Business and Government Can Create Jobs and Grow the Economy by William Dunkelberg and John Mauldin. Wiley, Nov.
Read and sort all our picks from this fall's business titles in the spreadsheet below: