Frankfurt Giving Away Stand at 2015 Fair

Apr 29, 2015

Frankfurt Book Fair has launched the Wildcard Competition, in which contestants are up to win a stand at this year's fair, taking place in October. 

The competition is designed to integrate new players, such as startups, into the fair. “It’s these new players that we want to reach through this low-threshold competition," said director of marketing and communications Markus Gogolin. "What’s important for winning the Wildcard award is that you tell an original story about your product. In this way, the Frankfurt Book Fair wishes to reward innovative marketing ideas in publishing by giving them a stand and presenting them to the world.”

To participate, visit the fair's website. The deadline for participation is May 30; and winners will be notified by June 3. 

 

 

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