PRH Begins Selling E-books via Twitter

Penguin Random House has begun selling books via Twitter, signing on to a new initiative from the social media service, GoodEReader reports

On June 18, PRH added nine titles to the service. "When you click on book related branding by Penguin Random House, such as a Tweet about a latest bestseller it will take you to a dedicated product page within Twitter," writes Michael Kozlowski at GoodEReader. Users can then browse comments about the title, and purchase the book directly from the dedicated Twitter page. 

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