IPG Partners with Road Runners
Independent Publishers Group (IPG) has partnered with Road Runners, a wholesaler representing a a number of brands in the gift market. Road Runners will represent IPG in the southeastern United States gift market beginning April 15.
Road Runners was founded in 2000 and currently has over 50 sales representatives servicing 10,000 active specialty retail customers. The company will sell IPG titles into nontraditional book retail in North Carolina, South Carolina, Mississippi, Kentucky, Tennessee, Georgia, Alabama, and Florida.
“IPG is excited to partner with Road Runners and expand our sales reach further into the gift market,” said Ilene Schreider, director of special sales at IPG. “Road Runners has unparalleled expertise and insight that will drive gift sales for our publishers in key southeastern states.”