Bookwire, IPG Ink Digital Distribution Partnership
German digital distribution and publishing services company Bookwire and book distributor Independent Publishers Group (IPG) have announced a digital distribution partnership. The deal marks Bookwire's biggest in the U.S. thus far.
IPG will adopt Bookwire's cloud-based software system for its global ebook and audiobook distribution services. In turn, Bookwire will gain access to IPG’s digital print and distribution services, greatly expanding its market presence in the U.S.
"IPG’s digital clients will transition to the Bookwire OS platform within the next year, gaining access to increased channel opportunities, automated marketing, integrated analytics, and other benefits," said IPG CEO Joe Matthews in a statement. "This partnership allows us to focus on our core business while enhancing our digital service offerings."