PRH Transit Program Starts Today
Penguin Random House’s two-day holiday transit program, in which the publisher aims to get orders to indie booksellers within two days, will run from October 15 through January 25.
The program, now in its 13th year, will continue to feature a “no minimums” requirement for independent bookstores. Booksellers can submit orders in whatever quantities work best for them, on their schedule, without having to build up to a minimum-retail-value threshold. Titles from all PRH imprints as well as client publishers of Penguin Random House Publisher Services can be ordered through the program.
“Booksellers continue to tell us how critical this program is to their fourth-quarter planning, and how it helps them get books into their customers’ hands at the busiest time of the year,” said Jaci Updike chief revenue officer at PRH US. “This has become one of our favorite holiday traditions.”