Arc Collective Launches Literary Division

L.A.-based talent and entertainment company Arc Collective has formed a new literary division led by Jaidree Braddix, who will serve as Arc Collective's head of publishing. Braddix was most recently agent at Park & Fine Literary and Media. Previously, she was an agent at Sterling Lord Literistic, and prior to that worked as a book publicist. 

The new literary arm joins ArcCollective's existing offerings in talent management, content development, and consumer products and licensing, to form a full-service talent and literary management agency.

“Publishing has been a large part of our business when representing celebrity experts,” said Arc Collective founder Shab Azma in a statment. “We are blessed to have many NY Times best sellers on our roster and thrilled to partner up with a seasoned veteran who understands and is incredibly passionate about the greater impact we are looking to make, through the kinds of clients we represent.”

“I’m excited to be working with such a dynamic and innovative team to set our authors up for success in their literary careers and beyond,” added Braddix. 

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