Agustina Casal to Head Digital Sales at HBG

Mar 18, 2025

Agustina Casal will join Hachette Book Group as VP of online and digital sales, effective March 24. In her new role, Casal will oversee and drive print and digital sales for the publisher’s largest online accounts, including Amazon and Audible.

Prior to HBG, Casal spent much of her career at Ingram, where she led digital sales and marketing teams while also managing digital account relationships for eBook and audiobook platforms. She also optimized metadata for SEO and ran data-driven digital marketing campaigns that led to increased print sales on Amazon.

As VP, Casal will report directly to Lauren Monaco, EVP and group sales director at HBG.

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