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The Book is Driven
Daisy Maryles -- 9/22/97
Advertising has propelled Richard North Patterson and his latest legal thriller, Silent Witness, onto the high rungs of PW's mass market list. And when advertising isn't driving the book, some of it, later this month, will be riding around on the sides of buses in the author's hometown of San Francisco. Ballantine is advertising the book heavily nationwide during Good Morning America, on CNN Headline News and on the CNN Airport Network. The book has 1,255,000 copies in print after two trips to press.

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