Other books hitting this week's list include another returnee and a book published in the early spring. The Right Word at the Right Time is back on, in the ninth spot, after a three-week hiatus and a12-week run. 10 Secrets for Success and Inner Peace by Wayne W. Dyer, published by Hay House in June with a 250,000-copy printing, appears for the first time this week, in the #12 spot. What boosted sales is a public television presentation entitled 10 Secrets for Success and Inner Peace. The program is based on the book, and Dyer appeared in pretaped segments to assist stations in their fund-raising efforts. The program aired more than 50 times on public TV stations nationwide in June, and re-aired this month.
Four other titles right below the top 15 nonfiction are The Art of Travel by Alain de Botton from Pantheon (#14 last week and #16 this week); Running with Scissors by Augusten Burroughs from St. Martin's (#15 last week; #18 this week); plus two more still waiting for a first landing—A Long Strange Trip: The Inside History of the Grateful Dead by Dennis McNally from Broadway Books and Crossroads of Freedom: Antietam by Pulitzer Prize—winner James B. McPherson from Oxford University Press. The Art of Travel has 60,000 copies in print after three trips to press. Scissors has had great reviews and boasts 80,000 copies. McNally's book hit the #1 spot on the San Francisco Chronicle list and has enjoyed much coverage, with the author on tour through the end on September; it has 60,000 copies in print. Official publication for Crossroads is September 17, the 140th anniversary of Antietam. McPherson's extensive promotion includes participation at the commemorative reenactment of the battle; the book has 100,000 copies in print.
