BUSINESS
& FINANCE
AGATE
Word of the Mouse: The New Age of Networked Media (June, $24.95) by Jim Banister analyzes how networked media are revolutionizing both business and our daily lives. 4-city author tour.
AMACOM
Time Power: A Proven System for Getting More Done in Less Time Than You Ever Thought Possible (Mar., $24.95) by Brian Tracy explains how to manage time more efficiently.
Into the Unknown: Leadership Lessons from Lewis & Clark's Daring Westward Expedition (Apr., $24.95) by Jack Uldrich examines the team's leadership secrets. Tie-in with the bicentennial celebration of the Lewis and Clark expedition.
ANDREWS MCMEEL
Millionaire Women Next Door: The Many Journeys of Successful American Women (month TBA, $TBA) by Thomas J. Stanley. The author of The Millionaire Next Door discusses women who have found the key to riches.
BASIC BOOKS
The (Mis)Behavior of Prices: A Fractal View of Finance, Risk and Ruin (Aug., $27.50) by Benoit B. Mandelbrot and Richard L. Hudson. The inventor of fractal geometry and an influential mathematician offer a new theory on how markets work. 100,000 first printing. Advertising.
BERRETT-KOEHLER
Spiritual Capital: Wealth We Can Live By (May, $27.95) by Danah Zohar and Ian Marshall asserts that profit is for both private gain and public good.
Managers Not MBAs: A Hard Look at the Soft Practice of Managing and Management Development (June, $27.95) by Henry Mintzberg critiques MBA programs and suggests alternative ways to cultivate top managers.
The Secret: What Great Leaders Know—And Do (June, $19.95) by Ken Blanchard and Mark Miller explains the five essential practices exhibited by the best leaders.
BLOOMBERG PRESS
22 Keys to Success for Selling Financial Products and Services (Mar., $29.95) by James M. Benson and Paul Karasik helps salespeople improve their skills and abilities.
The Value Factor: How Global Leaders Use Information for Growth and Competitive Advantage (Apr., $24.95) by Mark Hurd and Lars Nyberg explains how companies transform information into global technology and information services. Advertising.
NICHOLAS BREALEY
Money for Nothing: Real Wealth, Financial Fantasies, and the Economy of the Future (Mar., $29.95) by Roger Bootle delivers an exposé of the illusory wealth created by the current property boom.
BUTTERWORTH-HEINEMANN
Managing Cultural Differences, Sixth Edition: Global Leadership Strategies for the 21st Century (Mar., $69.95) by Phil Harris, Robert Moran and Sarah Moran reflects global changes since 1999.
CROWN BUSINESS
MBA in a Box: The Practical Guide to the Big Ideas of Business (May, $34.95) by Joel Kurtzman with Glenn Rifkin and Victoria Griffith brings together today's best business thinkers on the subjects they know best. Advertising. Author publicity.
An Age of New Possibilities: How Humane Values and an Entrepreneurial Spirit Will Lead Us into the Future (June, $22) by Reinhard Mohn discusses the entrepreneur's ability to lead business into the future by adapting to new socioeconomic realities.
DAVIES-BLACK
The Accountable Organization: Reclaiming Integrity, Restoring Trust (Apr., $24.95) by John Marchica. Interviews with dozens of CEOs and an in-depth look at Southwest Airlines provide strategies, guidelines and tools to build a workplace based on accountability.
The Myth of Leadership: Creating Leaderless Organizations (May, $25.95) by Jeffrey S. Nielsen advocates "peer-based" organizations over "rank-based" hierarchies.
DEARBORN TRADE
Leadership Secrets of the World's Most Successful CEOs: 100 Top Executives Reveal the Management Strategies That Made Their Companies Great (Mar., $22) by Eric Yaverbaum includes success stories about 7-Eleven, Domino's Pizza, Grumman and Nabisco. Author publicity.
The Radical Leap: A Personal Lesson in Extreme Leadership (Apr., $15.95) by Steve Farber encourages leaders to take risks, make mistakes and solicit employee feedback. Author publicity.
IVAN R. DEE
The Fourth Network: How Fox Broke the Rules and Reinvented Television (June, $26) by Daniel M. Kimmel is an account of how Rupert Murdoch, Barry Diller and others changed the Fox Television network through creative innovation.
DOUBLEDAY
Women Make the Best Salesmen (May, $22.95) by Marion Luna Brem explains why.
FREE PRESS
Nothing Down for the 2000's: Dynamic New Wealth Strategies in Real Estate (June, $25) by Robert G. Allen is a new edition of this bestselling real estate book. Ad/promo. Author publicity.
GIBBS SMITH
The Unemployment Survival Guide (Apr., $9.95) by Jim Stringham and David R. Workman offers advice regarding the time between losing a job and finding another.
HANNACROIX CREEK
"Who's That Sitting at My Desk?": Workship, Friendship, or Foe? (May, $29.95) by Jan Yager. The friendship expert explores work relationships to further career and personal success. Advertising. Author tour.
HARPERBUSINESS
The Origin of Brands: Discover the Natural Laws of Product Innovation and Business Survival (Apr., $24.95) by Al Ries and Laura Ries studies the process of brand building. Ad/promo. Author publicity.
The Rising Tide: Why Tax Cuts Are the Key to Prosperity and Freedom (May, $24.95) by Lawrence Kudlow. The influential economist makes a case for tax cuts. $100,000 ad/promo. Author publicity.
Culture and Prosperity: The Truth About Markets—Why Some Nations Are Rich but Most Remain Poor (June, $25.95) by John Kay. Britain's economic columnist explores what makes markets dynamic and what limits their power. 25,000 first printing. Ad/promo. Author publicity.
HARVARD BUSINESS SCHOOL PRESS
Changing Minds: The Art and Science of Changing Our Own and Other People's Minds (Apr., $26.95) by Howard Gardner. The Harvard psychologist analyzes the steps in changing one's mind and explains how to influence this process.
Seeing What's Next: Using the Theories of Innovation to Predict Change (May, $29.95) by Clayton M. Christensen, Scott D. Anthony and Erik A. Roth presents a three-part model that helps decision makers spot signs of industry change and assess whether a firm's actions will ensure or threaten future success. Author publicity.
HOMA & SEKEY BOOKS
Breaking Ground: The Journal of a Top Chinese Woman Manager in Retail (Mar., $24.95) by Bingxin Hu reveals how Hu redefined the Chinese retail industry by integrating Western management with Chinese tradition.
HOUGHTON MIFFLIN
The Economics of Innocent Fraud (Apr., $TBA) by John Kenneth Galbraith presents the economist's tightly argued discourse on the state of the American economy. 25,000 first printing.
JOSSEY-BASS
Be *Know*Do: Leadership the Army Way: Adapted from the Official Army Leadership Manual (Mar., $27.95) by Frances Hesselbein and Gen. Eric K. Shinseki offers the army's leadership manual to those in business, government and nonprofit organizations.
Christian Reflections on the Leadership Challenge (Apr., $22.95) by James Kouzes and Barry Posner encourages faithful leadership practices.
MCGRAW-HILL
The Birth of Plenty: How the Modern World of Prosperity Was Launched (May, $24.95) by William Bernstein studies prosperity and where it's headed.
How to Think like an Underdog: How to Use the Underdog Strategy to Put Your Business Back on Top (June, $21.95) by David Morey and Scott Miller. Case studies analyze insurgency principles for business success.
MIT PRESS
Design Research: Methods and Perspectives (Mar., $39.95), edited by Brenda Laurel, encourages designers to use research tools to solve real-world design problems.
The Coming Generational Storm: What You Need to Know About America's Economic Future (May, $27.95) by Laurence J. Kotlikoff and Scott Burns. An economist and a personal finance columnist explain how the U.S. government must act quickly to avert a fiscal crisis and how to protect yourself if it doesn't. Advertising. Author publicity.
MORROW
Leverage Your Best, Ditch the Rest (June, $22.95) by Scott Blanchard and Madeleine Homan is by the cofounders of Coaching.com.
NELSON
The Centurion Principles: Battle Lessons for Frontline Leaders (July, $19.99) by Jeff O'Leary analyzes the decision-making process of history's most powerful leaders.
NEWMARKET
Tiger Heart, Tiger Mind: How to Empower Your Dream—A Zentrepreneur's Guide (Apr., $19.95) by Ron Rubin and Stuart Avery Gold is the fourth book in the series that inspires readers to take responsibility for their lives. Author publicity.
OXFORD UNIV. PRESS
Making of a Name: The Inside Story of the Brands We Buy (Aug., $26) by Steve Rivkin offers insights on how and why certain brand names succeed in our culture.
PALGRAVE MACMILLAN
Perpetuating the Family Business: 50 Lessons Learned from Long-Lasting, Successful Families in Business (May, $29.95) by John L. Ward includes essential tools and checklists.
PENGUIN/PORTFOLIO
Unstuck: A Tool for Yourself, Your Team, and Your World (Apr., $19.95) by Keith Yamashita and Sandra Spataro identifies the symptoms of stagnancy and suggests ways for getting started again. 50,000 first printing.
Free Prize Inside: The Next Big Marketing Idea (May, $19.95) by Seth Godin teaches how to create products that sell themselves. 50,000 first printing.
POWERHOUSE BOOKS
Lovemarks: The Future Beyond Brands (Apr., $27.50) by Kevin Roberts advocates making products that establish long-term emotional relationships with consumers. 25,000 first printing. $50,000 ad/promo.
PRENTICE HALL BUSINESS
Walking the Tightrope: Solutions for Achieving Life Balance Without a Net (Mar., $21.95) by Kathy Levinson and Erica Orloff helps readers find a sense of balance between living life and working.
PRENTICE HALL/FINANCIAL TIMES
The New Laws of the Stock Market Jungle: An Insider's Guide to Successful Investing in a Changing World (June, $24.95) by Michael Panzner addresses investment changes and how to improve performance.
Pirates of the Digital Millennium: How the War over Intellectual Property Is Corrupting Youth, Provoking Governmental Encroachment on Our Personal Freedoms, and Damaging the World's Economy (June, $27.95) by John Gantz and Jack Rochester explores digital piracy.
REED PRESS
Managing the Digital Library (Mar., $35) by Roy Tennant. Columns from Library Journal address how to keep libraries current with new technologies. A Library Journal book. Advertising.
ROCKPORT PUBLISHERS
Forms, Folds, and Sizes (May, $30) by Poppy Evans gathers practical information for working designers.
ROTOVISION
Eat Me: Successful, Seductive Food Package Design (May, $40) by Ben Hargreaves features insights and case studies from food industry professionals.
RUNNING PRESS
Wisdom for a Young CEO: Incredible Letters and Inspiring Advice from Today's Business Leaders (May, $14.95) by Douglas Barry. More than 100 U.S. business leaders respond to a 14-year-old's letter.
S&S/FIRESIDE
Lead or Get Off the Pot!: The Seven Secrets of a Self-Made Leader (May, $21) by Pat Croce with Bill Lyon. The motivational speaker reveals how anyone can become a leader. 20-city radio satellite tour.
STANFORD UNIV. PRESS
The Not So Wild, Wild West: Property Rights on the Frontier (May, $24.95) by Terry L. Anderson and Peter J. Hill argues that everyday people helped to carve out legal institutions that tamed the West.
THOMSON TEXERE
Fooled by Randomness: The Hidden Role of Chance in the Markets and Life (Apr., $27.95) by Nassim Nicholas Taleb expands on the dynamics of luck.
WALL STREET JOURNAL BOOKS
The 18 Immutable Laws of Corporate Reputation: Creating, Protecting, and Repairing Your Most Valuable Asset (Mar., $26) by Ronald J. Alsop. A veteran Wall Street Journal authority on branding offers advice on company image. Ad/promo. Author publicity.
WARNER BUSINESS BOOKS
The Feiner Points of Leadership: The 50 Basic Laws That Will Make People Want to Perform Better for You (June, $25) by Michael Feiner deals with problems in business. Ad/promo. Author publicity. 25-city radio satellite tour.
Rich Dad Poor Dad for Teens: The Secrets About Money That You Don't Learn in School! (July, $14.99) by Robert T. Kiyosaki with Sharon L. Lechter, CPA, offers financial advice for teens, intended for adults and children to share. Ad/promo. Author publicity. WARNER FAITH
Today Matters: 12 Daily Practices to Guarantee Tomorrow's Success (May, $24.95) by John C. Maxwell reveals secrets to daily success and fulfillment. Ad/promo. Radio satellite tour.
WHARTON SCHOOL PUBLISHING
The Fortune at the Bottom of the Pyramid (May, $29.95) by C.K. Prahalad looks to low-income markets for opportunity.
Making Sense: What You See Is What You Think (May, $26.95) by Jerry Wind and Colin Crook looks to improve one's power of observation.
WILEY
Testosterone Inc.: Tales of CEOs Gone Wild (Apr., $27.95) by Christopher Byron studies men in power, including Jack Welch and Ron Perelman, who are driven by greed, sex and glamour.
Jihad on Wall Street: Defending the World's Markets in an Age of Terror (Apr., $27.95) by William Crawford and David Silverman aims to protect world markets in an age of unpredictable events.
