Jane Friedman did it. So did Gina Centrello. Publicity directors have long been trading up for prominent executive positions. But how about going from publicity to an acquiring role? Suzanne Herz's jump this week from publicity director to the head of a new Doubleday Broadway imprint, Flying Points Press, is an unusual—but not uncharted—move. Some others who made the leap.
| Personality | Where They Jumped | How They Landed |
| Leigh Haber | Publicity vet segued from Scribner publicity to editorial force, making name on authors like Alice Walker | Now buying up a storm as Rodale editor-at-large |
| Jacqueline Deval | Hearst publicity chief parlayed branding expertise into publisher role | Keeps hand in publicity (wrote a book about it). Latest Publishing Hit: The Cosmo Kama Sutra |
| Paul Slovak | Viking publicity director kept title but picked up new duties more than a decade ago | Still at Viking, still working publicity, still buying a lot of literary fiction. T.C. Boyle is among gems |
