Category | % Change FEB. 2007 | % Change YTD |
Adult Hard (18)* | 43.4% | 40.8% |
Adult Paper (19) | 3.2 | -4.9 |
Mass Market (10) | -11.2 | -7.8 |
Juvenile Hard (14) | 43.4 | 31.7 |
Juvenile Paper (15) | 5.7 | -12.9 |
Audio (11) | -0.5 | 9.5 |
Electronic (12) | 44.7 | 26.4 |
Religious (10) | 31.8 | 33.0 |
Higher Ed. (13) | 3.2 | 15.2 |
Univ. Pr. Hard (37) | 6.8 | 3.6 |
Univ. Pr. Paper (37) | -0.2 | 5.5 |
Professional (9) | -7.3 | -2.3 |
Elhi (9) | -10.1 | -13.8 |
(Measured in $ sales against same time periods, 2006) | ||
* Number of reporting companies. | ||
A number of categories had eye-catching gains in February, according to AAP's monthly sales estimates. Both the adult and juvenile hardcover segments posted increases of 43.4% in the month. E-book sales were up 44.7%, but that still only amounted to $2.5 million in sales for the 11 reporting companies. Elhi sales were off in the two-month period, but publishers still expect a big 2007 when state adoptions kick in later this year. |
AAP Sales Report
Apr 27, 2007
A version of this article appeared in the 04/30/2007 issue of Publishers Weekly under the headline: