Unit Sales of Print Books by Channel

Apr. 29, 2012 Apr. 28, 2013 % Chge Week % Chge YTD
Total 10,087* 9,681 -4% 5%
Mass Merch./Other 1,270* 1,691 33 57
Retail & Club 8,817 7,990 -9 -3

Unit Sales of Print Books via Retail & Club

Category Apr. 29, 2012 Apr. 28, 2013 % Chge Week % Chge YTD
Adult Nonfiction 3,862 3,820 -1% 0%
Adult Fiction 2,280 1,705 -25 -4
Juvenile Nonfiction 483 504 4 7
Juvenile Fiction 1,819 1,588 -13 -10
Format Apr. 29, 2012 Apr. 28, 2013 % Chge Week % Chge YTD
Hardcover 2,315 2,195 -5% -5%
Trade Paperback 5,150 4,631 -10 -2
Mass Market Paperback 925 761 -18 -7
Board Books 176 180 2 6
Audio 89 80 -10 -9

*Excludes wal-mart. Category segment excludes “other,” which includes audio, maps, calendars, and other miscellaneous categories. Format excludes calendars, boxed sets, and other formats (i.e., maps, minibooks).

Source: Nielsen BookScan and Publishers Weekly. Nielsen BookScan’s U.S. Consumer Market Panel covers approximately 80% of the print book market and continues to grow.