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The Changing World of Licensed Publishing
Film and television properties continue to generate buzz on the show floor at Licensing Expo, held last month in Las Vegas. But a popular entertainment property, on its own, is often no longer enough to drive licensed publishing success.
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Licensing Hotline: July 2
Candlewick Entertainment is publishing four tie-in titles – a novel, two early readers, and a board book – linked to 'Shaun the Sheep: The Movie,' produced by Aardman Animations and being released by Lionsgate on August 5.
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Licensing Expo: Streaming Hits the Mainstream
Licensing Expo 2015, held in Las Vegas June 9–11, sported a new look this year.
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Globe Pequot Heads Out with Ranger Rick
Globe Pequot, the trade division of Rowman & Littlefield, has secured a license with the National Wildlife Federation to produce a series of Ranger Rick nonfiction children's books.
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Social Media Properties Gain at Licensing Expo
Editors and licensing acquisition executives from publishing houses including Lerner, Bendon, Candlewick, Random House, and others are among the attendees roaming the show floor at the Licensing Expo in Las Vegas, which runs June 9-11.
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Licensing Hotline: May 27, 2015
Random House Books for Young Readers is publishing a series of middle-grade novels tied to the new DC Super Hero Girls brand, for girls 6-12.
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Adventures in Licensing: An ABPA Panel
Book packagers and other publishing professionals discussed seeking out brands for product development, maintaining effective partnerships, and creating versatile product designs.
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Fan Fiction Becomes A Boon for Licensors and Publishers
The challenges and opportunities associated with fan-created content are arguably even more prominent in licensed publishing than they are among publishers in general.
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Parragon Secures Coloring and Activity License for Key Disney Franchises
Starting in January 2016, Parragon will become the licensee for core coloring, sticker, and activity books for many of Disney's key franchises.
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Licensing Hotline: March 17
DHX Brands and its licensing-agency division Copyright Promotions Licensing Group have signed Penguin Young Readers Group as the publishing licensee for the preschool TV series 'Ella the Elephant,' based on the books by Carmela and Steven D'Amico.
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Licensing Hotline: December 23
Downtown Bookworks has secured the rights to Secret Millionaires Club, a financial literacy-themed online and TV series starring an animated Warren Buffett.
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Licensing Hotline: November 25
Sourcebooks has secured the rights to Nickelodeon's portfolio of properties for its Put Me in the Story personalized book platform. The first two titles are 'Dora's Birthday Surprise!' and 'Happy Birthday, SpongeBob!'
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The State of Licensed Publishing in 2014
Executives overseeing licensed publishing programs are, like publishers in general, monitoring the impact of digital technologies on their businesses and dealing with a challenging and competitive retail landscape.
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Licensing Hotline: October 16
Simon & Schuster has secured the rights to produce Ready to Read books in North America based on the preschool series 'Doozers,' licensed by the Jim Henson Company.
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Icelandic Publisher Edda Launches U.S. Division
The Icelandic publishing company Edda Nordic Ltd., which has been licensing books, magazines, and book clubs from Disney for nearly three decades in its home territory, has opened a North American division.
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Little, Brown, Marvel Offer 'Guardians of the Galaxy' Kids' Books
Little, Brown Books for Young Readers has an agreement with Marvel to produce a series of movie tie-ins based on the popular films of the Marvel Cinematic Universe.
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Sanrio Launches Hello Kitty Reading Day
To mark Hello Kitty’s 40th anniversary, licensor Sanrio and its publishing licensees are planning the first Hello Kitty Reading Day this fall.
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NFL Players Inc. and Penguin Team Up for Children’s Books
Penguin Young Readers Group has partnered with NFL Players Inc., the licensing and marketing subsidiary of the NFL Players Association, to create a range of books inspired by National Football League athletes.
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Publishers Dealing at Licensing Expo 2014
The debut of Dreamworks' Awesomeness Ink imprint and a deal between Brand Bar and St. Martin's to represent a number of SMP's women fiction authors were some of the highlights coming out of the first day of Licensing Expo 2014.
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'Adventure Time' Expands with Abrams
Abrams continues to add to its adult-skewing publishing program tied to Cartoon Network's "Adventure Time."
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