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Scholastic Signs on for 'Five Nights at Freddy's'
Scholastic plans to publish a series of young adult novels based on the videogame franchise 'Five Nights at Freddy's.'
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Random House Becomes First Licensee for GoldieBlox Brand
Starting in early 2017, Random House Children's Books will publish a series of eight original chapter books for girls 6–8 tied to the GoldieBlox toy brand.
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Books Shine at Licensing Expo
Books are playing a starring role at this year’s Licensing International Expo in Las Vegas, which began yesterday.
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Licensing Hotline: May 2016
Simon & Schuster Children's Publishing has become the North American master publishing licensee for 'PJ Masks,' an animated TV series for preschoolers that airs on Disney Junior and is licensed by Entertainment One.
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Factual Fiction: New Opportunities in Licensed Nonfiction Books
Lately a number of licensing deals and renewals pair licensed characters with true nonfiction, helping children and families learn facts about science and history through the eyes of their favorite characters.
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Licensing Hotline: April 2016
Farrar, Straus and Giroux Books for Young Readers has licensed the rights to create novelty titles for the preschool-targeted DC Super Friends brand, under license from Warner Bros. Consumer Products.
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Licensing Hotline: March 2016
Quarto's QEB Publishing imprint is launching a line based on the Wee Gallery design brand.
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Five Licensing Trends from Toy Fair 2016
Film properties and girl power themes were among the big trends at Toy Fair.
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Licensing Hotline: February 2016
Penguin's Price Stern Sloan imprint and National Geographic are the two newest U.S. publishers for 'Star Trek.' They are among a long list of licensees signed by CBS Consumer Products leading up to the property's 50th anniversary.
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Licensing Hotline: January 2016
Imprint, part of the Macmillan Children’s Publishing Group, has signed on as the master publisher for Project MC2, a tween-focused doll-and-content property with math and science themes.
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Little, Brown Takes On Tie-Ins for DreamWorks's 'Dinotrux'
Little, Brown Books for Young Readers has secured the publishing rights for DreamWorks Animation's Netflix-exclusive TV show, 'Dinotrux.'
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Macmillan's Imprint Acquires Digital Tween Property 'SpacePop'
Imprint, a new imprint of Macmillan Children's Publishing Group, has acquired the global master publishing rights to 'SpacePop,' a series of digitally distributed animated shorts, from Genius Brands International.
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Licensing Hotline: December 2015
Scholastic is bringing some of its licensed brands into two new-for-licensing formats: character biographies and informational nonfiction.
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Licensing Hotline: October 1
Iconix Brand Group, best known for its licensed fashion and lifestyle labels, purchased the rights to Strawberry Shortcake in February.
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Brave New World of Streaming
Authors and publishers are increasingly looking to the major streaming services, including Netflix, Amazon Prime, and Hulu, as potential platforms to promote their content.
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Reading Rainbow: Hoping to Engage Lifelong Readers Through Licensing
For the first time in its 30-plus-year history, the Reading Rainbow brand is strategically entering the licensing arena, with assistance from its new licensing agent, Brand Central.
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Licensing Hotline: August 6
Quirk Books's 'Home Alone' picture book, new Star Wars Little Golden Books, Chronicle's bestsellers-to-brands initiative, Dynamite's expanding roster of licenses, and more.
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The Changing World of Licensed Publishing
Film and television properties continue to generate buzz on the show floor at Licensing Expo, held last month in Las Vegas. But a popular entertainment property, on its own, is often no longer enough to drive licensed publishing success.
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Licensing Hotline: July 2
Candlewick Entertainment is publishing four tie-in titles – a novel, two early readers, and a board book – linked to 'Shaun the Sheep: The Movie,' produced by Aardman Animations and being released by Lionsgate on August 5.
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Licensing Expo: Streaming Hits the Mainstream
Licensing Expo 2015, held in Las Vegas June 9–11, sported a new look this year.
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