In the wake of the announcement of AT&T’s planned acquisition of T-Mobile, e-reading software vendor Blio and its partner Baker & Taylor, announced an agreement with T-Mobile to preload Blio on selected mobile phones offered through the mobile carrier. The deal will focus on devices running the Android OS and give T-Mobile customers access to Blio’s online storefront and inventory of visual and feature enhanced digital titles.
Bob Nelson, president of B&T’s digital group, said the deal allows T-Mobile to deliver “premium bonus applications to its customers. Blio brings e-books to life, in vivid color and with a variety of enhanced features, including audio read along, Web browsing from inside the book and its patented Read Logic technology.”
Developed by technologist Ray Kurzweil, founder of KNFB Reaching Technology, Blio e-reading software is designed to reproduce full color, multimedia content and allow consumers to synch their feature-rich e-book content across multiple devices.