In the wake of the sale of its retail unit to Follett in mid-June, Nebraska Book Company is changing its name on its trading platform.
With approval from the Financial Industry Regulatory Authority, the name has moved from Neebo, Inc., to Nebraska Book Holdings, Inc. The new name reflects a change of the company’s corporate name earlier this month to Nebraska Book Holdings, Inc. It will continue to use the trading symbol NEEB.
Nebraska Book, which began with a single independent college bookstore exactly 100 years ago in 1915, offers strategic business services and technology partnerships to support more than 2,000 independent college retailers.
