The Ingram Content Group has added Poland to its Global Connect network, striking a deal with Azymut, one of the largest media publishing and distribution groups in Poland. Under the agreement, Ingram’s relationship with Azymut gives publishers access to print-on-demand book manufacturing, as well as access to Azymut's established relationships with more than 2,700 retail points of sale in Poland, including online, chain and independent booksellers and distributors.
"There is strong demand for English-language books in Poland. Through our Global Connect relationship with Ingram, we can now offer a substantial range of content with near-immediate availability to meet the needs of our bookselling customers," said Jerzy Majewski, CEO of Azymut. "Today's marketplace is no longer bound by national borders or languages, and we are pleased that through Global Connect, books that are in demand will reach readers."
"We are pleased to expand Ingram’s Global Connect program to Poland, enabling us to immediately connect with local bookselling markets and deliver books quickly," said David Taylor, senior v-p of content acquisition for Ingram.
Poland is the fourth country to become part of Ingram’s Global Connect network, joining Russia, Germany and Brazil.
