Hachette is launching a new commercial fiction imprint called Redhook within its Orbit unit. Redhook will release its first title, a historical epic by Robert Lyndon called Hawk Quest, in April 2013. Tim Holman, senior v-p and publisher of Orbit, said the new imprint will complement the existing categories at the division which, in addition to sci fi and fantasy, also include, under the Yen Press banner, manga and graphic fiction.
Holman elaborated, saying that Redhook will "help us grow the division and broaden our business and consumer relationships." HBG said that new hires will be made to staff up the imprint which, in the beginning, will be publishing only one or two titles a month. It will publish in all formats, including digital-only titles.