WaterBrook, an imprint of the Crown Publishing Group, signed a deal with Tim Tebow on a new book entitled Shaken: Discovering Your True Identity in the Midst of Life's Storms, to be published on October 25. In it, the former NFL quarterback will draw on his personal experiences to offer guidance on how to maintain self-worth "when your dreams do not go as planned,” according to a press release. Shaken will come with a companion video Bible study guide and other products.

Waterbrook v-p and publisher Alex Field picked up world rights to the book in print and in digital formats. Tebow is represented by Esther Fedorkevich of the Fedd Agency. The initial print run for Shaken is 250,000, according to Field, who called the book “a self-help guide, in a sense.”

“He has a lot of wisdom to share with people on how to stay true to who we are when the worst happens—when your dreams have gone away or changed entirely,” Field told PW. “There is a lot of his Christian faith in it too.”

Tebow won the Heisman Trophy and led the Denver Broncos to the playoffs in 2011, but his football career has since slowed; the 28-year-old was released by the Philadelphia Eagles before last season. He is now a football analyst for ESPN. According to a press release, Shaken will address his highs and lows on and off the football field.

“I was excited, proud, happy, disappointed, and sad at times, but that’s not what made me—that’s not who I was and that’s not who I am,” Tebow writes in the book. “The world doesn’t get to define you because God already did that.”

Tebow worked with writer A.J. Gregory on the manuscript. Bruce Nygren, senior editor, and Andrew Stoddard, editor, served as editors for the book. A major publicity campaign is being planned for the fall.

Shaken is not Tebow’s first book. Tebow’s 2011 memoir Through My Eyes (Harper) sold just over 420,000 copies across all print formats, according to Nielsen BookScan.