Girls star and creator Lena Dunham's much-talked about essay collection, Not That Kind of Girl, released September 30, sold about 38,000 print copies in its first week on sale, according to Nielsen BookScan, which accounts for roughly 85% of print sales.
The book hit #8 on PW's Top 10 Overall bestseller list. It also performed well digitally, coming in at #4 on Apple's iBooks bestseller list last week.
The book has made headlines since 2012, when Dunham landed a $3.5 million advance from Random House for the collection. It continued to get plenty of ink in the months leading up to publication, and, at launch Dunham attracted significant media attention for her elaborate, sold out tour for Not That Kind of Girl (As did the subsequent backlash to the news that the writer did not pay the opening acts on the 11-city event. Dunham has since reversed course, and tweeted that she will be compensating the performers).